Southwest Airlines And Omni Hotels Partner For A 'Solarbration' Sweepstakes To Commemorate The Upcoming Total Solar Eclipse

Sweepstakes winners can enjoy a unique eclipse experience with air travel and hotel stays

DALLAS, TX (Feb. 26, 2024) —Southwest Airlines Co. (NYSE: LUV), in partnership with Omni Hotels & Resorts, announce a Solarbration sweepstakes with a chance for two lucky winners and their guest to receive a total eclipse experience*. Beginning today through March 11, 2024, enthusiasts can visit www.eclipsesweepstakes.com and enter for a chance to win a prize package that includes air travel on a flight predicted to be in the direct path of the April 8, 2024, total solar eclipse.

To complete the Solarbration experience, winners will also stay in custom-designed guest rooms by Omni’s in-house interior design team. These rooms, inspired by this year's most significant celestial event, are located at Omni Hotels in the departure cities of Dallas and Austin and the arrival cities of Pittsburgh and Indianapolis.

“The whole world will be looking up on April 8, and we’re over the moon to leverage our place in the sky by extending an opportunity to observe this phenomenon on several Southwest flights in the path of the eclipse," said Julia Melle, Director of Brand and Content for Southwest Airlines. “Connecting People to places and experiences is what we do best and rounding out this once-in-a-lifetime flight opportunity with a celestial stay at Omni Hotels aligns the stars for two lucky winners.”

"At Omni, we believe experiences matter, whether at one of our 50 destinations or at 35,000 feet on a Southwest plane," said Colleen Buckley, Director of Brand Management and Marketing at Omni Hotels and Resorts. "Our partnership with Southwest Airlines allows us to share Omni's genuine hospitality and connect with their customers through the Solarbration sweepstakes. We're excited to offer the sweepstakes winners a unique and one-of-a-kind experience in our eclipse-themed Omni guest rooms. To commemorate this historic occasion, we’ll present Customers on select Southwest flights with co-branded eclipse-themed amenities and gift them top-tier in Omni's new Select Guest Loyalty Program for 2024," adds Buckley.

The following flights, included as sweepstakes prize options, have been identified as having the greatest likelihood of offering Customers onboard the best view** of the eclipse:

• Southwest Flight #1252: departs Dallas (Love Field) at 12:40 p.m. CDT for Pittsburgh
• Southwest Flight #1721: departs Austin at 12:55 p.m. CDT for Indianapolis

To enter for a chance to win a seat on one of these Southwest® flights and a two-night stay at Omni Hotels, visit www.eclipsesweepstakes.com.

* NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. 
Open to legal residents of 50 United States and the District of Columbia (excluding Alaska and Rhode Island) age 21 or older at the time of entry. Void where prohibited. Limit one entry per person. All fields must be completed. Approximate retail value of each prize: $2,200. For complete details and Official Rules, visit www.eclipsesweepstakes.com. By submitting this entry, you agree to the Official Rules. By entering, information collected will be used in accordance with Sponsor's Privacy Policy at Southwest.com/privacy. Sponsor: Southwest Airlines Co., 2702 Love Field Drive, Dallas, TX 75235. Enter by March 11, 2024, at 8:00 a.m. CT.

**Looking directly at the sun is never recommended, but one can safely observe an eclipse with specialty-rated solar filters provided inflight.


ABOUT SOUTHWEST AIRLINES CO.   
Southwest Airlines Co. operates one of the world’s most admired and awarded airlines, offering its one-of-a-kind value and Hospitality at 121 airports across 11 countries. Southwest took flight in 1971 to democratize the sky through friendly, reliable, and low-cost air travel and now carries more air travelers flying nonstop within the United States than any other airline1. Based in Dallas and famous for an Employee-first corporate Culture, Southwest maintains an unprecedented record of no involuntary furloughs or layoffs in its history. By empowering its nearly 75,0002 People to deliver unparalleled Hospitality, the maverick airline cherishes a passionate loyalty among more than 137 million Customers carried in 2023. That formula for success brought industry-leading prosperity and 47 consecutive years3 of profitability for Southwest Shareholders (NYSE: LUV). Southwest leverages a unique legacy and mission to serve communities around the world including harnessing the power of its People and Purpose to put communities at the Heart of its success. Learn more by visiting Southwest.com/citizenship. As the airline with Heart, Southwest has set a goal to work toward achieving net zero carbon emissions by 2050. Southwest has also set near-term targets and a three-pillar strategy to achieve its environmental goals. Learn more by visiting Southwest.com/planet.

1 Based on U.S. Dept. of Transportation quarterly Airline Origin & Destination Survey since Q1 2021
2 Fulltime-equivalent active Employees
3 1973-2019 annual profitability


Media Contacts:
Visit the Southwest Newsroom at swamedia.com for multimedia assets and other Company news. Media Relations Team: 214-792-4847, option 1

Omni Hotels & Resorts:
Magrino Public Relations
[email protected]
646-379-0645

 

About Omni Hotels & Resorts:
Omni Hotels & Resorts creates genuine, authentic guest experiences at over 50 distinct hotels and resorts in the most popular leisure and business destinations across the United States, as well as in Canada. With 28 iconic golf courses, including multiple short courses, 25 award-winning spas featured in dynamic locales nationwide, every Omni proudly opens its doors to share the true spirit of its destination. Reflected through local color, personalized service, unique wellness options, signature restaurants and creative culinary offerings, Omni leaves a lasting impression with every guest and a heightened level of recognition and rewards delivered through its Select Guest® loyalty program. Omni is committed to reducing hunger and is on a mission through its Say Goodnight to Hunger initiative, to provide millions of meals each year for food banks to feed children, families, and seniors in communities in which it operates. Through its partnership with Shared Hope International, Omni is dedicated to the education and training of its associates to help combat human trafficking. Omni Hotels & Resorts is the official hotel of the PGA TOUR® and PGA of America. For information or to book accommodations, visit omnihotels.com or call 1-800-The-Omni.



# # #

Only at Omni Hotels & Resorts

Discover why staying with us is so memorable.

Woman drinking cocktail

Escape and Save

Make fall memories and save up to 15% when you stay 2 or more nights.

Man playing golf

PGA Tour Package

Discover destinations across the Omni Golf collection, a $100 resort credit and limited-edition PGA TOUR branded amenities.

Family fishing in Amelia Island

Signature Experiences

These are the Days. This summer enjoy exclusive, awe-inspiring experiences from outdoor adventures and culinary masterpieces to musical moments and cultural events at Omni Hotels & Resorts.