Omni Hotels & Resorts, PGA TOUR extend partnership through 2028
Omni has donated more than 1.28 million meals to Feeding America and families in need through its “Say Goodnight to Hunger” program
PONTE VEDRA BEACH, Florida (Feb. 20, 2024) – The PGA TOUR and Omni Hotels & Resorts today announced a multi-year extension of their Official Marketing Partnership, which designates Omni as the Official Hotel and Resort of the PGA TOUR and PGA TOUR Champions through 2028. Since their partnership first began in 2018 Omni has donated more than 1.28 million meals to families in need through its Say Goodnight to Hunger program, which provides four meals for every birdie-or-better made during each PGA TOUR event.
Omni donates these meals through the local Feeding America member food bank in each tournament’s home city in the United States. The program has already contributed more than 45,000 meals during the 2024 FedExCup Season after donating more than 234,000 in 2023.
“Omni Hotels & Resorts is proud to continue our partnership with the PGA TOUR; we're excited to showcase our genuine hospitality across 50 unique destinations,” says Dan Surette, Chief Sales Officer at Omni. “Our growing relationship with professional golf will bring more visibility to our commitment to the game and continued evolution of our premier golf resorts across North America.”
Omni currently boasts a roster of three PGA TOUR ambassadors, including World No. 23 Cameron Young, while PGA TOUR rookies and twin brothers Pierceson and Parker Coody were announced as the latest additions earlier this year. As an Official Marketing Partner of the PGA TOUR, Omni provides several benefits to players, including the highest-level membership in Omni’s Select Guest® loyalty program and a designated number of room nights for members of the PGA TOUR, PGA TOUR Champions and Korn Ferry Tour.
“We are delighted to continue our relationship with Omni Hotels & Resorts, whose partnership has provided tangible benefits to both the communities in which we play as well as to our PGA TOUR players and their families,” said Brian Oliver, PGA TOUR Executive Vice President, Corporate Partnerships. “In 2018 the PGA TOUR became Omni’s first major league-wide sponsorship, and we are proud to continue our support of their incredible Say Goodnight to Hunger initiative.”
Among its championship venues is the new Omni PGA Frisco Resort in Texas, a 660-acre facility set to host 26 PGA of America championships over the next 12 years, including the 2027 and 2034 PGA Championships as well as the 2025 and 2031 KPMG Women’s PGA Championships. The Omni La Costa Resort in Carlsbad, California, will also host the Men’s and Women’s NCAA Championships each of the next three years on its famed Champions Course.
###
About PGA TOUR
By showcasing golf’s greatest players, the PGA TOUR engages, inspires and positively impacts our fans, partners and communities worldwide.
The PGA TOUR, headquartered in Ponte Vedra Beach, Florida, co-sanctions tournaments on the PGA TOUR, PGA TOUR Champions, Korn Ferry Tour, PGA TOUR Americas and administers PGA TOUR Q-School presented by Korn Ferry and PGA TOUR University. TOUR members represent the world’s best players, hailing from 28 countries and territories. Showcasing the biggest moments in the sport with history and legacy on the line, the PGA TOUR has long-term domestic distribution partnerships for broadcast coverage on CBS, NBC and Golf Channel and video streaming service on ESPN+. Internationally, PGA TOUR coverage is available across 200+ countries and territories in 28 languages via 44 broadcast and digital partners. Virtually all tournaments are organized as non-profit organizations to maximize charitable giving, and to date, tournaments across all Tours have generated more than $3.93 billion.
Fans can follow the PGA TOUR on the new PGA TOUR app and PGATOUR.COM, and on social media channels, including Facebook, Instagram (in Spanish, Korean and Japanese), LinkedIn, TikTok, X (in English and Spanish), WhatsApp (in English and Spanish), WeChat, Weibo, Toutiao, Douyin and LINE.
About Omni Hotels & Resorts:
Omni Hotels & Resorts creates genuine, authentic guest experiences at over 50 distinct hotels and resorts in the most popular leisure and business destinations across the United States, as well as in Canada. With 28 iconic golf courses, including multiple short courses, 25 award-winning spas featured in dynamic locales nationwide, every Omni proudly opens its doors to share the true spirit of its destination. Reflected through local color, personalized service, unique wellness options, signature restaurants and creative culinary offerings, Omni leaves a lasting impression with every guest and a heightened level of recognition and rewards delivered through its Select Guest® loyalty program.